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Tag Archives: Social enterprise
What is a human bridge?
Ummm…this isn’t what I had in mind, but it is impressive. Could there be any other reason more important to build a bridge than this? I think so!
What is charity?
When I mention what I am doing through the 10 City Bridge Run to many people, often the response is “are you doing that for charity?” We have corrupted and confused the meaning of the word charity by have too … Continue reading
Posted in Charity, Greed, Philanthropy
Tagged Charity, Philanthropy, Social enterprise
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Marketing to the Bottom of the Pyramid
Seth Godin uncharacteristically has written more than just a couple of lines in his blog tonight. Hmmm. Something is floating his boat! Read all about it here: the paradox of marketing and the “Bottom Billion”. He draws upon his work … Continue reading
Posted in Below the line, Demand, Marketing
Tagged Marketing, Seth Godin, Social enterprise
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The Double Bottom Line
Check out this video circulating about social enterprise with a case study of D.Light Design. Well articulated and presented. Social Alchemy is a social business, also known as a social enterprise. But what is in a name? All too easy … Continue reading
