Fundraising…the answer? More aid?

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A glossy brochure, a high rate of fundraising, a slick looking five-year strategic plan and vision/mission statement.

Is this the answer to eradicating extreme poverty?

I contend that the greatest poverty of our time is poverty of spirit, and that if we can address that in ourselves and across our communities, much of what we need to do might become more evident.

Dan Pallotta has an interesting perspective in this regard. I discussed this with him briefly at the Social Capital Markets Conference in 2009 held in San Francisco. His current writing is bold to say the least. I am not saying I agree with everything he writes; in fact I don’t. But engaging in discussion around this issue is important…Time is short, and we must be sure to match words with action along with a great sense of urgency.

Building marketing potential? More aid? Increased effectiveness/efficiency in fundraising?

What do you think is important and needed to make change happen?

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