“Who are you doing this for?” This is perhaps the most frequently asked questions of me as I set about the epic journey which I had called the 10 City Bridge Run. I ran 10 sub-marathons each of 24 km in 10 cities across 10 countries. I wasn’t doing it for myself, and I wasn’t doing it for an organisation. Truth be told, I was doing it for the many millions of children born and unborn, along with their parents and communities to give them hope and the enjoyment of a good start to life by combatting child mortality. Audaciously, I proposed that through this crazy stunt that we could open a conversation to improve the delivery of child survival.
Initially, I did think this question about “who or which organisation was I doing it for?” was entirely reasonable. I now look back and see that instead that question is based on a flawed premise that it is only through having the juggernaut of a fundraising institution behind you that our efforts might have any credibility. We don’t need anything other than our own sense of daring and will to make change happen. It doesn’t mean will will be successful, but then again, not everything the large institutions do is successful either. Certainly there are questions about probity that need to be addressed, but that is also a matter of trust between those that might support me and my own personal integrity and conduct.
Can we really give ourselves permission to tinker a little as individuals collaborating together so as to put a dent in the universe?
Yes, it is about us as individuals and what we will do together. This thought returned to me as a startling epiphany today while I was re-reading “The End of Poverty” by Jeffrey Sachs. “The End Of Poverty” is a great treatise on how poverty can be eradicated by 2025 from the perspective of an economist. What struck me as profound in Sachs’ book is the final paragraphs are dedicated not to how the UN or the IMF or the World Bank will save the day, but he writes very pointedly:
In the end, however, it comes back to us, as individuals.
He amplifies this comment by quoting Robert kennedy:
Great social forces, Robert Kennedy powerfully reminds us, are the mere accumulation of individual actions.
And he goes on to end his book with a powerful quote from Kennedy, repeated below:
Let no one be discouraged by the belief there is nothing one man or one woman can do against the enormous array of the world’s ills – against misery and ignorance, injustice and violence… Few will have the greatness to bend history itself; but each of us can work to change a small portion of events, and in the total of all those acts will be written the history of this generation…
It is from the numberless diverse acts of courage and belief that human history is shaped. Each time a man stands up for an ideal, or acts to improve the lot of others, or strikes out against injustice, he sends a tiny ripple of hope, and crossing each other from a million different enters of energy and daring, those ripples build a current which can sweep down the mightiest walls of oppression and resistance.
I’m inviting you, asking you, challenging you, and imploring you to do something that maybe you might not have done before. Do something daring. Go ahead and take action, become an activist. Do it as yourself, an individual representing yourself, but as part of a collective experience. What that something daring is will to some degree be up to you.
We need your participation in the series of Design Forum that are unfolding. Let your little droplets of activity send out tiny ripples of hope, so that together we will build a current that will sweep like a tsunami of activity that might even bend history itself.
I dare you.