Oxfam explore communicating poverty through film. This is a great initiative shared by my mate Ted featuring a short film: Bang for Your Buck.
In Burundi, Africa, a grenade costs the same price as a pint of beer.
Check out this clip and share it to rate the video. It is a story worth telling.
How can we use creative expression as a way of communicating complex themes, particularly to an audience whose attention is difficult to reach? The audience I am addressing through the 10 City Bridge Run is the leaders of the G20 member states. This is about collective action and collaboration- it is not something I can do on my own, and it represents the voice of many individuals coming together.
How might we best capture ‘human bridges’ on photograph for use as a pictorial petition?
Ridley Scott gives good instruction in this clip below titled Life In A Day. It was part of a collaborative video project he started earlier this year.
Scott gives two good pieces of advice in telling a story through capturing an image:
- It must be personal.
- Capture what appeals to you as the photographer/curator.
The 10 City Bridge Run is about participation. Not a spectator sport. It is about bridge-building. During the 30 days that I am running I will be seeking 24,000 photographs of ‘human bridges’ which will then be collated and sent to each leader of the G20 member states as a pictorial petition to appeal for action to reduce child mortality as a way of influencing extreme poverty.
What we do matters. It is not about waiting for the G20 countries to act- that is largely outside of our immediate influence. We can determine our actions, and make them meaningful.
Build the bridge. This is a powerful metaphor. How are you going to tell your story of a human bridge and what this means to make a difference?